2016 SOCS Media Day Draws Tremendous Interest!

This year’s Media Day, “Delving into Diversity”, was a big hit among a crowd of diverse beauty/ health magazine editors, digital content creators and skin of color bloggers who attended this exciting program at the stylish London Hotel in NYC on December 13, 2016.

As the second Media Day for the Skin of Color Society (SOCS), this year’s event offered a series of interesting and informative presentations by four pairs of SOCS experts on a wide array of relevant topics, followed by a lively round of Q & A’s and then roundtable discussions led by each team with our highly engaged media guests. Several editors requested private interviews with the experts before and after the program as well, in addition to many interviews conducted by editors who were not able to make the event at this bustling time of year.

3/4 of the SOCS Media Day Expert Team—From left: Dr. Andrew Alexis, Dr. Susan Taylor, Dr. Amy McMichael, Dr. Maritza Perez, Dr. Marta Rendon and Dr. Seemal Desai. Other team members Dr. Babar Rao and Dr. Nada Elbuluk, are not pictured here.

3/4 of the SOCS Media Day Expert Team—From left: Dr. Andrew Alexis, Dr. Susan Taylor, Dr. Amy McMichael, Dr. Maritza Perez, Dr. Marta Rendon and Dr. Seemal Desai. Other team members Dr. Babar Rao and Dr. Nada Elbuluk, are not pictured.

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Michelle Wrubel of Nutrafol (left) with Valerie Monroe, Beauty Director of O, The Oprah Magazine.

As Dr. Amy McMichael commented in her welcome remarks, “The growing partnership between the media and the Skin of Color Society is very important to help raise awareness about many different dermatologic topics that affect the lives and health of individuals with skin of color. As an organization dedicated to promoting excellence in the specialty and raising greater awareness, we look forward to continuing the conversation with our editorial friends and colleagues in the future to help educate the public about various medical and aesthetic dermatology issues.”

The following SOCS leaders and experts participated: Dr. Amy McMichael, President; Dr. Seemal Desai, Secretary/Treasurer; Dr. Susan Taylor, Founder; Dr. Marta Rendon,  Immediate Past President; Dr. Babar Rao, Board of Directors Member; Dr. Maritza Perez; Dr. Andrew Alexis, and Dr. Nada Elbuluk.

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Incoming SOCS President Seemal Desai discussing pigmentary disorders with Milly Almodovar, a beauty editor and TV personality.

Dr. Babar Rao and Dr. Nada Elbuluk presented their talk on the latest health and beauty technologies, therapies and breakthroughs of special interest to individuals with skin of color.

Dr. Babar Rao and Dr. Nada Elbuluk presented their talk on the latest health and beauty technologies, therapies and breakthroughs of special interest to individuals with skin of color.

Media Day guests asked excellent questions about various skin of color issues and engaged in lively conversations with the experts after the presentations.

Media Day guests asked excellent questions about various skin of color issues and engaged in lively conversations with the experts after the presentations.

Dr. Babar Rao and Dr. Nada Elbuluk have a pre-event interview with an editor, discussing the latest in Health and Beauty Tech.

Dr. Babar Rao and Dr. Nada Elbuluk have a pre-event interview with an editor, discussing the latest in Health and Beauty Tech.

Editors and writers representing the following media outlets joined us: Brown Girl Magazine, Parents, Bronze Magazine, Cutis, Practical Dermatology/Modern Aesthetics, O, The Oprah Magazine, Essence, Family Circle, Marie-Claire, Cosmopolitan, Seventeen, Refinery 29, SELF, Glamour, HAPPI, Beauty in the Bag, Brown Girl Gumbo, The Style and Beauty Doctor, The Fab Report, The Beauty Swirl, That Girl at the Party, Style Music TV, PEC Style, NicholNoire, Ageist Beauty, Women’s Health, as well as television/digital personalities who create beauty and health-related content for a variety of networks and platforms.

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Tanthony Raeshawn, editor of Bronze Magazine with Dr. Seemal Desai

Dr. Marta Rendon and Dr. Seemal with Brown Girl Magazine Editor Sapna Sakaria

Dr. Marta Rendon and Dr. Seemal with Brown Girl Magazine Editor Sapna Sakaria

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We thank all of our SOCS Media Day Sponsors! Shown here from left: Dr. Maritza Perez, Dr. Seemal Desai, John Bagdasarian (Aclaris Therapeutics), Dr. Babar Rao, Dr. Marta Rendon, Kevin Scott (Aclaris Therapeutics), Dr. Amy McMichael and Crystal Harrell (P & G). Representatives from other sponsors La Roche-Posay, Merz Dermatology and Nutrafol not shown.

The Skin of Color Society gratefully acknowledges the sponsors who made this dynamic program possible: Aclaris Therapeutics, La Roche-Posay, Merz Dermatology, Nutrafol and Procter & Gamble.

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In addition to several companies providing products for the editor gift bags, representatives from the following companies attended the program, including: John Bagdasarian and Kevin Scott (Aclaris); Tyler Steele (La Roche-Posay); Crystal Harrell (Procter & Gamble) and Michelle Wrubel (Nutrafol).

For more information or to request an expert source, please contact: media@skinofcolorsociety.org

The 2nd Skin of Color Society Media Day took place on Tuesday, December 13, 2016.

SOCS experts were paired as follows on the following topics:

Latest Science, Highest Art in Treating Pigmentary Disorders, led by Dr. Marta Rendon and Dr. Seemal Desai: Insights into scientific breakthroughs, most effective treatments, therapies and considerations for the host of pigmentary disorders, including hyper-pigmentation, PIH, melasma, and vitiligo, with special emphasis on key considerations and risks in treating skin of color.

Marta I. Rendon, MD
Founder Skin Care Research, Medical Director, Rendon Center for Dermatology / Clinical Associate Professor, Department of Dermatology, University of Miami School of Medicine

Seemal R. Desai, MD, FAAD
President & Medical Director, Innovative Dermatology / Clinical Assistant Professor of Dermatology, University of Texas Southwestern

 

 

 

 

 

 

 

 

Skin of Color Health+Beauty Tech Talk, led by Dr. Nada Elbuluk and Dr. Babar Rao: Covering the hottest derm-related technological breakthroughs, newer treatments, lasers, at-home gadgets, apps, trends, etc., with special emphasis on risks/concerns in skin of color.

Nada Elbuluk, MD, MSc, FAAD
Assistant Professor of Dermatology at Ronald O. Perelman Department of Dermatology, NYU Medical Center

Babar K. Rao, MD
Founder and Director of Rao Dermatology NY, NJ, CA / Clinical Professor of Dermatology, Rutgers-Robert Wood Johnson Medical School / Clinical Associate Professor, Weill Cornell Medical School

 

 

 

 

 

 

 

 

Sun Safety and Skin Cancer in Skin of Color: Myths and Truths, led by Dr. Maritza Perez and Dr. Susan Taylor: Know the facts, myths, and truths about skin cancer and sun protection in darker skin types.

Maritza Perez, MD
Director of Cosmetic Dermatology, St. Luke’s Roosevelt Medical Center / Associate Director of Procedural Dermatology, Beth Israel Medical Center / Clinical Professor of Dermatology, Mount Sinai Icahn School of Medicine

Susan C. Taylor, MD
Founding Director, Skin of Color Center, St. Luke’s-Roosevelt Hospital Center; Faculty, Perelman School of Medicine

 

 

 

 

 

 

 

 

Hair Health, led by Dr. Amy McMichael and Dr. Andrew Alexis: Addressing breakthroughs, newer solutions and time-tested treatments for various hair health issues affecting individuals with skin of color.

Amy McMichael, MD
Professor & Chair, Department of Dermatology, Wake Forest Baptist Health Medical Center

Andrew F. Alexis, MD, MPH
Chair, Department of Dermatology, Mount Sinai St. Luke’s & Mount Sinai Roosevelt / Associate Professor of Dermatology, Icahn School of Medicine at Mount Sinai

 

 

 

 

 

 

 

 

 

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Skin of color patients comprise the majority in California, New Mexico and Texas…and soon will be the majority in Arizona, Nevada, Georgia, New York and Florida.

By 2050, more than 50% of the US population will have skin of color.